AEP's Renew 2020

 

This collateral was created for a fictitious event created for American Electric Power (AEP). It is a convention hosted at The Austin Convention Center to inform big companies about environmental racism and persuade them to become a client of AEP with their plans to aid this problem. To portray this message, I used a mix of illustration and images, and a futuristic style to show what the future could be on collateral such as posters, lanyards, presentation screen, an invitation, and gratuity bag. For the collateral I made sure to take note of the spaces in The Austin Convention Center to find out what they have for AEP to brand with event information and presentations.